About OGÉR · Since 1990

A family business with a passion for Italian craftsmanship

OGÉR was founded by Oger Lusink with one conviction: top brands are not anonymous. There are real people behind them. That conviction still drives us.

1990

established

4

branches

40+

luxe brands

since 2013

Altagamma member

The story

Founded out of conviction, not calculation

OGÉR started in 1990 on the P.C. Hooftstraat in Amsterdam. Oger Lusink had a clear vision: quality clothing belongs with people who understand what's behind it. Not in an anonymous department store, but in an environment where knowledge and personal contact are central.

our history

From P.C. Hooftstraat to the Benelux

Five milestones, from the opening in 1990 to four locations today.

more about its history

Our Mission

what we stand for

Since the opening of the store in 1990 on P.C. Hooftstraat, our stores have been the living rooms of the company. Our service begins with trust and boundless hospitality; the prevailing ideology of the house.

Dressing a person is an intimate process that demands trust and a personal relationship. This relationship extends beyond clothing. With connections to sports, gastronomy, automotive, and more, OGÉR can be seen as an all-encompassing luxury experience. A lifestyle, with fashion as its central capital, and with the following values as its foundation.

01
ITALIAN CRAFTSMANSHIP
Each brand we carry represents a tradition that goes beyond fashion; made by people who master their craft, by hand, with care, with character.
02
PERSONAL SERVICE
Our service begins with trust and boundless hospitality. We take the time to understand what you are looking for, what suits you, and what the occasion demands.
03
CUSTOMIZATION
Dressing a person is an intimate process that requires trust and a personal relationship. For gentlemen who desire a suit made entirely to their physique, our bespoke specialists are available by appointment.
04
TIMELESS STYLE
We don't believe in seasonal hypes, but in clothes that last for years and retain their value. Quality you recognise the moment you put it on.
International Menswear Group

A network of like-minded homes

We are members of The International Menswear Group, an international group of retailers (often with family roots) whose main business is menswear. A network of like-minded houses worldwide that share the same values.
Altagamma Foundation · Since 2013

The sole Benelux member

In 2013, OGÉR became an honorary member of Fondazione Altagamma, the Italian institution that represents the interests of all things Italian-made. In addition to major Italian companies such as Ferrari and Gucci, some non-Italian companies have also joined. We are the only company in the Benelux that can call itself an Altagamma member.

Our locations

Four stores in the Benelux

Amsterdam, Rotterdam, The Hague and Antwerp: each with its own atmosphere, the same hospitality.

Our Locations

video series

35 Years of OGÉR

Six personal questions, six answers, thirty-five years of OGÉR.

view 35 years of OGÉR

OGÉR Corporate Fashion

Custom-made professional workwear

OGÉR Bedrijfskleding is the division within OGÉR that supplies representative workwear for both women and men to various sectors. These include facility services, hospitality and retail.

With an eye for detail, knowledge of and passion for fashion, OGÉR Bedrijfskleding is happy to help create a tailor-made clothing concept.

Come over

Visit one of our stores

Visit one of our stores in Amsterdam, Rotterdam, The Hague or Antwerp; you can simply walk in. For custom work, please make an appointment in advance.